Barry M Colour Changing Lipstick - Magic?!

Barry M Colour Changing Lipstick – Magic?!

One of the latest trends in makeup is colour-changing makeup. Sounds super modern and cool, well let’s see.

Barry M is one of these brands to jump on the bandwagon, and they were one of the first. They have come out with colour-changing lipstick. I can already think of a few people that would love that! If makeup wasn’t fun enough for you, it certainly is now.

Disclaimer: As an Amazon Associate I earn from qualifying purchases on Amazon and other affiliate programs. This means on some purchases, I make a commission. It doesn’t mean you spend more, it simply allows me to keep this blog going!

Barry M Colour Changing Lipsticks Review

There are 3 shades in this collection, green, blue and yellow. You’re probably thinking those colours sound pretty out there, well, they are, that is until you apply the lipstick to your lips.

That’s when the magic happens and the colour turns into a personalised shade of pink. Does it get neater than that?! You are probably wondering how that works. I’ve done a little digging to get to the bottom of it.

How does color changing lipstick work?

Barry M claims the lipstick reacts to the alkaline in your lips to turn them into a perfect personalised shade of pink. It sounds truly magical. However, due to my amazing nature of being a sceptic, I decided to dip a bit deeper.

It turns out that there’s no magic involved but more like an ingredient that makes the lipstick remain colourless until it’s exposed to moisture.

This ingredient is called Red 27/CI 45410. (This ingredient is safe and has been approved by the FDA to use in cosmetics apart from eye cosmetics.)

Does this mean they’re straight-out tricking people into thinking this is the answer to achieving the perfect shade of lips? No, it’s not so simple. Whilst the claims aren’t totally true, there is some truth to them.

Red 27 is affected by pH levels, meaning that the pH level on your lips will affect the shade of the colour. However, the main change in colour is due to the chemicals’ exposure to water, not your pH level.

You can test this out yourself but rubbing the lipstick onto some tissue or paper, then adding some water and you’ll see the lipstick will still turn pink without your pH level getting involved.

Whilst there may not be any real magic involved, the magic factor is still there and the lipsticks are overall pretty impressive, not to mention fun!

Barry M Colour Changing Lipsticks Shades

Unicorn barry m lipstick
neptune barry m lipstick
genie barry m lipstick

Barry M colour-changing lipsticks has 3 different colours. Yellow- Unicorn, Blue- Neptune and Green- Genie. They are all cruelty-free.

Each one is lovely shades of pink that look slightly different on each person due to different colour skin tones. Neptune is the darkest, Unicorn is more of a fuchsia pink and Genie is a lighter, paler pink.

The packaging is really cute – the lid is the colour of pink that the lipstick turns into. I love that feature:)

How do they fare?

One thing that everyone said about all of these lipsticks is that they last a really long time. Barry M claim they last 8 hours which is a claim that they got right! The lipsticks don’t budge after you’ve applied them.

Also for a budget lipstick, it is very moisturising and doesn’t dry out the lips at all. This isn’t so common in budget lipstick so I have to say I’m impressed!

Looking for the perfect red lipstick? Check out my review on the best red lipsticks for pale skin here!

My Thoughts

Whilst they claim that it’s magic and that it changes colours according to the person isn’t completely honest, I still find these to be good lipsticks.

Honestly, I’m not so fond of brands that distort the truth but let’s be fair, most brands do it to some degree. Obviously, they’re in it for themselves and their sales figures. That’s where we beauty bloggers come to save the day- to dig out the truth!

They are not the first brand to do this and I’m sure, not the last. There’s Dior Addict Lip Glow Color Reviver BalmSmashbox’s O-Gloss Intuitive Lip Gloss, Sephora Collection Color Reveal Lip Balm – to mention a few.

With all that said and done these colour-changing lipsticks are still really good, and they’re hard not to love. They last really well, don’t dry out the lips and honestly, they look super cool!

If you’re looking to have some fun or you like gimmicky products then I definitely recommend these lipsticks. For the price of £4.99, it’s excellent value for money.

Hollie xx


About Hollie

Hi, I’m Hollie, and I’m passionate about everything beauty. Over the last decade and a half, I’ve tested thousands of products to bring you the best of the best! I also love bringing you fun and creative beauty looks. Learn more.

Beauty profile – 35, dry, aging skin, focused on aging well with a healthy glow and natural makeup look ✨

Anastasia Beverly Hills bareMinerals Benefit Cosmetics Bobbi Brown CeraVe Chantecaille Charlotte Tilbury Clarins ColourPop Dermalogica Dior Dyson e.l.f. Cosmetics ELEMIS Estée Lauder Eucerin Fenty Beauty Fresh Giorgio Armani Hourglass IT Cosmetics L'Oreal Lancome Laura Mercier LORAC MAC Makeup Revolution Maybelline Molton Brown Morphe Nars Natasha Denona Neutrogena NYX Origins Peter Thomas Roth PÜR Cosmetics Revlon Sigma Beauty Smashbox Stila The Ordinary Too Faced Urban Decay YSL


  1. Cute! I’m like you, I guess I would buy a lipstick for the color that it is. It’s probably just for the I-like-cute-stuff market, haha!

    The colors are very vibrant, they’d be wonderful display items. 😉 Would be worth buying, as you mentioned, since they don’t dry the lips. 🙂

    1. They definitely are cute and gimmicky! Thanks for stopping by:)

  2. Hi, what a lovely website you have Hollie.
    Good to know that there is finally a long stay brand of lipstick that doesn’t dry out your lips!
    Have tried them in the past and got disappointed.
    Now I know of this…that is great!
    Thanks for this review 🙂

    1. It is a fun, good quality lipstick. 

      Thanks for stopping by! 

Leave a Reply

Your email address will not be published. Required fields are marked *